Artwork by Jade Purple Brown.

Community

Artwork by Jade Purple Brown.

What a time to be alive. Never before has the Internet made it possible for people all across the world to collaborate and build the brand of the future. We’re excited by what this means for BFF: live events, merchandise and collabs, product creation, NFT drops, and more. Our community will have the opportunity to earn rewards based on participation and engagement—so jump in!

Ways to participate

Join our Discord

Jump In

Sign up for text updates

Get our newsletter

Follow us on social media

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And of course, mint a BFF NFT 😉

Who are we?

Brit Morin
Jaime Schmidt

BFF was created by Brit Morin and Jaime Schmidt, two serial entrepreneurs and investors who share a passion to help women rise to their full potential.

Founding
BFFs

100+ female and non-binary leaders across crypto, tech, design, business, and more have assembled to support BFF's growth and utility. Just like our community, some are new to crypto, and others are full-on experts. Together, we aim to foster opportunity, community, and a household-name brand built to scale and endure for years to come.

Mila Kunis
Mila
Kunis
CloseMila Kunis

Mila

Kunis

Actress, Producer and Co-Founder, Stoner Cats

Gwyneth Paltrow
Gwyneth
Paltrow
CloseGwyneth Paltrow

Gwyneth

Paltrow

Founder and CEO, goop

Tyra Banks
Tyra
Banks
CloseTyra Banks

Tyra

Banks

Founder, SMiZE Cream

Kate Hudson
Kate
Hudson
CloseKate Hudson

Kate

Hudson

Award-winning actress and entrepreneur

Jade Purple Brown
Jade
Purple Brown
CloseJade Purple Brown

Jade

Purple Brown

Artist and Illustrator

Maliha Abidi
Maliha
Abidi
CloseMaliha Abidi

Maliha

Abidi

Artist/Activist Artist/Author/Founder at The Story of Mental Health/Creator of Women Rise NFT

Sheila Lirio Marcelo
Sheila
Lirio Marcelo
CloseSheila Lirio Marcelo

Sheila

Lirio Marcelo

Founder of Care.com and ProofOfLearn.io

Alexa Von Tobel
Alexa
Von Tobel
CloseAlexa Von Tobel

Alexa

Von Tobel

Founder/Managing Partner Inspired Capital

Payal Kadakia
Payal
Kadakia
ClosePayal Kadakia

Payal

Kadakia

Founder, ClassPass; Artist, Investor

Li Jin
Li
Jin
CloseLi Jin

Li

Jin

General Partner, Variant Fund

Sarah Guo
Sarah
Guo
CloseSarah Guo

Sarah

Guo

Investor, Venture Capitalist and Company-Builder at Greylock

Randi Zuckerberg
Randi
Zuckerberg
CloseRandi Zuckerberg

Randi

Zuckerberg

Founder, Zuckerberg Media; Venture Partner, Offline Ventures

Shiza Shahid
Shiza
Shahid
CloseShiza Shahid

Shiza

Shahid

Co-Founder, Our Place

Swan Sit
Swan
Sit
CloseSwan Sit

Swan

Sit

Forbes dubbed "Queen of Clubhouse"

Brigette Romanek
Brigette
Romanek
CloseBrigette Romanek

Brigette

Romanek

Designer and Entrepreneur

Katie Stanton
Katie
Stanton
CloseKatie Stanton

Katie

Stanton

Founder and GP - Moxxie Ventures

Amber Atherton
Amber
Atherton
CloseAmber Atherton

Amber

Atherton

Head of strategic communities at Discord

Deepica Mutyala
Deepica
Mutyala
CloseDeepica Mutyala

Deepica

Mutyala

Founder & CEO of LIVE TINTED

Jennifer Hyman
Jennifer
Hyman
CloseJennifer Hyman

Jennifer

Hyman

CEO, Co-Founder and Chair of the Board at Rent the Runway

Tiffany Zhong
Tiffany
Zhong
CloseTiffany Zhong

Tiffany

Zhong

Founder, CEO of Islands.xyz

Julia Hartz
Julia
Hartz
CloseJulia Hartz

Julia

Hartz

Entrepreneur, Investor, Co-Founder and CEO of Eventbrite

Lisa Sugar
Lisa
Sugar
CloseLisa Sugar

Lisa

Sugar

Founder of POPSUGAR, Partner Sugar Cap

Amy Porterfield
Amy
Porterfield
CloseAmy Porterfield

Amy

Porterfield

CEO: AmyPorterfield.com, Podcast: Online Marketing Made Easy, Creator: Digital Course Academy & List Builders Society

Amy Griffin
Amy
Griffin
CloseAmy Griffin

Amy

Griffin

Founder - G9 Ventures, Co-Founder Social Studies

Rebecca Minkoff
Rebecca
Minkoff
CloseRebecca Minkoff

Rebecca

Minkoff

Designer and Founder Rebecca Minkoff

Jenny Lefcourt
Jenny
Lefcourt
CloseJenny Lefcourt

Jenny

Lefcourt

General Partner, Freestyle

Moj Mahdara
Moj
Mahdara
CloseMoj Mahdara

Moj

Mahdara

Investor and Entrepreneur

Gregg Renfrew
Gregg
Renfrew
CloseGregg Renfrew

Gregg

Renfrew

Founder and CEO, BeautyCounter

Lisa Sterbakov
Lisa
Sterbakov
CloseLisa Sterbakov

Lisa

Sterbakov

Producer and Founder, Stoner Cats

Kara Nortman
Kara
Nortman
CloseKara Nortman

Kara

Nortman

Partner, Upfront Ventures; Founder, Angel City

Barbara Bush
Barbara
Bush
CloseBarbara Bush

Barbara

Bush

Executive-in-Residence, Schmidt Futures; Co-Founder and Board Chair, Global Health Corps

Kat Cole
Kat
Cole
CloseKat Cole

Kat

Cole

Advisor, Investor, President, COO, and Board Member Athletic Greens

Caterina Fake
Caterina
Fake
CloseCaterina Fake

Caterina

Fake

Entrepreneur, Partner & Investor at Yes VC

Christene Barberich
Christene
Barberich
CloseChristene Barberich

Christene

Barberich

Writer, Advisor/Consultant, Founder Refinery29

Tina Sharkey
Tina
Sharkey
CloseTina Sharkey

Tina

Sharkey

Entrepreneur, Investor, Lecturer @USC

Jessica Hische
Jessica
Hische
CloseJessica Hische

Jessica

Hische

Lettering Artist & Author

Joy Cho
Joy
Cho
CloseJoy Cho

Joy

Cho

Founder and Creative Director of Oh Joy!

Jasmine Star
Jasmine
Star
CloseJasmine Star

Jasmine

Star

CEO and Founder of Social Curator

Erica Chidi
Erica
Chidi
CloseErica Chidi

Erica

Chidi

Co-Founder CEO of LOOM

Sofia Garcia
Sofia
Garcia
CloseSofia Garcia

Sofia

Garcia

Founder of ARTXCODE

Hayley Barna
Hayley
Barna
CloseHayley Barna

Hayley

Barna

Partner, First Round Capital

Justina Blakeney
Justina
Blakeney
CloseJustina Blakeney

Justina

Blakeney

Designer, Entrepreneur, Author

Deena Shakir
Deena
Shakir
CloseDeena Shakir

Deena

Shakir

Partner, Lux Capital

Shira Lazar
Shira
Lazar
CloseShira Lazar

Shira

Lazar

On-air host/ Media Entrepreneur

Maaria Bajwa
Maaria
Bajwa
CloseMaaria Bajwa

Maaria

Bajwa

Collector, Partner at Sound Ventures

Susan Lyne
Susan
Lyne
CloseSusan Lyne

Susan

Lyne

Managing Partner, BBG Ventures

Lauren Kassan
Lauren
Kassan
CloseLauren Kassan

Lauren

Kassan

Entrepreneur, Co-Founder and COO of The Wing

Avery Akkineni
Avery
Akkineni
CloseAvery Akkineni

Avery

Akkineni

President, VaynerNFT

Elan Halpern
Elan
Halpern
CloseElan Halpern

Elan

Halpern

Developer Advocate @ Alchemy, Co-Founder of We3

Sophie Holm
Sophie
Holm
CloseSophie Holm

Sophie

Holm

Web3 Entrepreneur

Michaela Boehm
Michaela
Boehm
CloseMichaela Boehm

Michaela

Boehm

Author and Renowned Intimacy Expert

Laurie Segall
Laurie
Segall
CloseLaurie Segall

Laurie

Segall

CEO, Dot Dot Dot

Brit Morin
Brit
Morin
CloseBrit Morin

Brit

Morin

Co-Founder BFF, Offline Ventures, Brit + Co

Jaime Schmidt
Jaime
Schmidt
CloseJaime Schmidt

Jaime

Schmidt

Co-Founder BFF, Schmidt's Naturals, Color Capital

Mariam Naficy
Mariam
Naficy
CloseMariam Naficy

Mariam

Naficy

Founder, Minted and Managing Partner, Heretic Ventures

Kirsten Green
Kirsten
Green
CloseKirsten Green

Kirsten

Green

Founder and Managing Partner, Forerunner Ventures

Stephanie Simon
Stephanie
Simon
CloseStephanie Simon

Stephanie

Simon

Former Head of Community, Clubhouse

Rachel Weiss
Rachel
Weiss
CloseRachel Weiss

Rachel

Weiss

Partner, BOLD ventures, L’Oreal’s strategic venture fund

Amy Banse
Amy
Banse
CloseAmy Banse

Amy

Banse

Managing Director, Comcast Ventures

Jana Rich
Jana
Rich
CloseJana Rich

Jana

Rich

Founder & CEO, Rich Talent

Lindsey Haswell
Lindsey
Haswell
CloseLindsey Haswell

Lindsey

Haswell

Chief Legal & Administrative Officer, Blockchain.com

Andrea Funsten
Andrea
Funsten
CloseAndrea Funsten

Andrea

Funsten

Managing Partner, Basecamp Fund

Lori Grace Bailey
Lori Grace
Bailey
CloseLori Grace Bailey

Lori Grace

Bailey

NFT artist and thought leader

Michelle Reeves
Michelle
Reeves
CloseMichelle Reeves

Michelle

Reeves

Co-Founder & CEO, MAVION.World

Camila Russo
Camila
Russo
CloseCamila Russo

Camila

Russo

Founder of The Defiant

Ola Kulynych
Ola
Kulynych
CloseOla Kulynych

Ola

Kulynych

VC Investor at Collaborative Fund

Ariel Wengroff
Ariel
Wengroff
CloseAriel Wengroff

Ariel

Wengroff

Editor-In-Chief, Executive Producer, Ledger

Dominique Baillet
Dominique
Baillet
CloseDominique Baillet

Dominique

Baillet

Head of Coinbase Giving and People Enablement at Coinbase

Tara Viswanathan
Tara
Viswanathan
CloseTara Viswanathan

Tara

Viswanathan

Co-Founder / CEO at Rupa

Laura Modi
Laura
Modi
CloseLaura Modi

Laura

Modi

CEO/Co-Founder of Bobbie

Devin Lewtan
Devin
Lewtan
CloseDevin Lewtan

Devin

Lewtan

Founder, Mad Realities

Lisa Skeete Tatum
Lisa
Skeete Tatum
CloseLisa Skeete Tatum

Lisa

Skeete Tatum

Entrepreneur and Investor (Founder and CEO Landit)

Julia Lipton
Julia
Lipton
CloseJulia Lipton

Julia

Lipton

Venture Contributor - Awesome People Ventures

Cathy Hackl
Cathy
Hackl
CloseCathy Hackl

Cathy

Hackl

Chief Metaverse Officer

Rebecca Kaden
Rebecca
Kaden
CloseRebecca Kaden

Rebecca

Kaden

Managing Partner, Union Square Ventures

Gauri Sharma
Gauri
Sharma
CloseGauri Sharma

Gauri

Sharma

Co-Founder Galactic

Alice Ma
Alice
Ma
CloseAlice Ma

Alice

Ma

Co-Founder & CTO, Mad Realities

Ashley Louise
Ashley
Louise
CloseAshley Louise

Ashley

Louise

Co-Founder & CEO, Ladies Get Paid

Sandy Carter
Sandy
Carter
CloseSandy Carter

Sandy

Carter

SVP and Channel Chief - Unstoppable Domains

Daun Dees
Daun
Dees
CloseDaun Dees

Daun

Dees

Founder Rivet Utility

Deborah Jackson
Deborah
Jackson
CloseDeborah Jackson

Deborah

Jackson

Founder and CEO, Plum Alley Investments

Megha Tolia
Megha
Tolia
CloseMegha Tolia

Megha

Tolia

President and COO, Shondaland

Diana Murakhovskaya
Diana
Murakhovskaya
CloseDiana Murakhovskaya

Diana

Murakhovskaya

Co-Founder & General Partner at The Artemis Fund // Co-Founder at Monarq Incubator

Elana Berkowitz
Elana
Berkowitz
CloseElana Berkowitz

Elana

Berkowitz

Co-Founder, Springbank Collective

Prerna Gupta
Prerna
Gupta
ClosePrerna Gupta

Prerna

Gupta

Founder: mysterious.xyz, hooked, smule

Rebecca Jones
Rebecca
Jones
CloseRebecca Jones

Rebecca

Jones

Co-Founder, CEO - Clutch Wallet

Francine Ballard
Francine
Ballard
CloseFrancine Ballard

Francine

Ballard

Founder, CEO - METAGolden

Heather Hartnett
Heather
Hartnett
CloseHeather Hartnett

Heather

Hartnett

CEO and General Partner, Human Ventures

Fatima Jafri
Fatima
Jafri
CloseFatima Jafri

Fatima

Jafri

Lead Attorney: Equity at Meta

Jackie Courtney
Jackie
Courtney
CloseJackie Courtney

Jackie

Courtney

Entrepreneur, Investor, Advisor, Founding Qualianft.xyz, Founded Nearly Newlywed

Janneke Niessen
Janneke
Niessen
CloseJanneke Niessen

Janneke

Niessen

Entrepreneur and investor, Harper's Bazaar Woman of the Year, VC @CapitalT, Columnist @Eva Jinek

Jenny Just
Jenny
Just
CloseJenny Just

Jenny

Just

Co-Founder PEAK6

Pooneh Mohajer
Pooneh
Mohajer
ClosePooneh Mohajer

Pooneh

Mohajer

CEO & Co-Founder, TOKIDOKI

Kate Brodock
Kate
Brodock
CloseKate Brodock

Kate

Brodock

General Partner of The W Fund & CEO of Switch

Aileen Lee
Aileen
Lee
CloseAileen Lee

Aileen

Lee

Early stage investor at Cowboy Ventures

Krista Moatz
Krista
Moatz
CloseKrista Moatz

Krista

Moatz

Managing Partner - Sugar Capital

Marisa Thalberg
Marisa
Thalberg
CloseMarisa Thalberg

Marisa

Thalberg

EVP, Chief Brand + Marketing Officer, Lowe's

Megan Ananian
Megan
Ananian
CloseMegan Ananian

Megan

Ananian

General Partner at The Helm / Emerging Fund Manager / Investing in climate, healthcare, aging, web3

Anisha Sunkerneni
Anisha
Sunkerneni
CloseAnisha Sunkerneni

Anisha

Sunkerneni

Investor, Cyphr

Mindy Grossman
Mindy
Grossman
CloseMindy Grossman

Mindy

Grossman

Advisor/Investor

Natalie Bruss
Natalie
Bruss
CloseNatalie Bruss

Natalie

Bruss

Founder, BrussCo & Managing Partner, Range Media Partners

Rana El Kaliouby
Rana
El Kaliouby
CloseRana El Kaliouby

Rana

El Kaliouby

Dr, AI scientist, Entrepreneur and CEO, Author, Investor, AI thought leader

Carmen Palafox
Carmen
Palafox
CloseCarmen Palafox

Carmen

Palafox

Founding Partner, 2045 ventures

Avni Patel Thompson
Avni
Patel Thompson
CloseAvni Patel Thompson

Avni

Patel Thompson

Founder/CEO Milo

Shop NFTs

Browse the official collections on OpenSea:
BFF Friendship Bracelet
BFF Friendship Bracelets
The BFF 'You' Collection. Artwork by Jade Purple Brown.
You PFP Collection